Job title: Campaign Content Strategist (Remote, USA)
Company: TeamViewer
Job description: TeamViewer is a leading global technology company that provides a connectivity platform to remotely access, control, manage, monitor, and repair devices of any kind – from laptops and mobile phones to industrial machines and robots. Although TeamViewer is free of charge for private use, it has more than 625,000 subscribers and enables companies of all sizes and from all industries to digitalize their business-critical processes through seamless connectivity. Against the backdrop of global megatrends like device proliferation, automation and new work, TeamViewer proactively shapes digital transformation and continuously innovates in the fields of Augmented Reality, Internet of Things and Artificial Intelligence. Since the company’s foundation in 2005, TeamViewer’s software has been installed on more than 2.5 billion devices around the world. The company is headquartered in Goppingen, Germany, and employs around 1,500 people globally.Job Responsibilities:
- Develop content strategies to ensure consistent messaging across the entire product portfolio and enterprise campaigns, aligning with global standards while tailoring messaging for regional markets and industry-specific audiences.
- Oversee the creation and alignment of campaign messaging across all segments, channels, and use cases to maintain consistency.
- Collaborate with product, marketing, and sales teams to align content with product positioning, sales objectives, and campaign goals.
- Manage the creation of campaign collateral, media ads, and customer-focused assets.
- Develop and maintain messaging frameworks and guidelines to ensure a consistent brand voice and tone.
- Measure the effectiveness of campaign messaging and content across the product portfolio.
- Optimize content for SEO to improve visibility and engagement.
- Leverage research, use cases, and industry insights to refine product and campaign messaging for relevance and competitiveness.
- Create messaging guides and content toolkits for internal teams to support sales and customer interactions.
- Experiment with new content formats and channels for campaigns and product messaging.
- Support campaign webinars by ensuring content aligns with overall messaging and brand voice, including crafting messaging, developing presentation materials, coordinating speakers, and promoting webinars as part of broader marketing initiatives.
Preferred Qualifications:
- 5-7 years of experience in content strategy and thought leadership in a B2B SaaS environment.
- Proven ability to create customer-centric content that addresses pain points and builds strong brand trust.
- Experience collaborating with analyst firms such as Gartner, Forrester, or IDC to influence thought leadership and market positioning.
- Strong analytical skills, with experience in CRM and marketing automation tools (e.g., Microsoft Dynamics, HubSpot, Marketo).
- Demonstrated ability to create and manage content calendars, including experience with tools like Trello, Asana, or Monday.com.
- Expertise in storytelling and positioning that resonates with enterprise customers, focusing on delivering value rather than just product features.
- Strong cross-functional collaboration skills, working closely with sales, product, and marketing teams to align messaging with customer needs.
- Experience in developing content strategies that leverage buyer personas and customer journeys.
- Ability to measure content effectiveness and its impact on customer engagement and decision-making.
Additional Information
- Work Location: Remote, USA
- Competitive compensation including stock-based options
- Flexible PTO and paid holidays
- 401(k) with employer matching
- Comprehensive Health insurance package including 100% employer-paid medical coverage
- Up to 12 weeks of Parental Leave
- Basic Life Insurance, Short-Term & Long-Term Disability, 100% employer-paid
- Quarterly teambuilding events, leadership luncheons, and companywide “All Hands” meetings
- Open door policy and casual dress code
- We celebrate diversity as one of our core values. Join c-a-r-e and lead change initiatives together with us!
TeamViewer is an equal opportunity employer and is committed to building an inclusive culture where everyone feels welcome and supported. We C-A-R-E and understand that our diverse, values-driven culture makes us stronger. As we continue to grow as a company, we’re focused on enabling our employees to grow both personally and professionally. We are proud to have an open and embracing workplace environment that will empower you to be your best. TeamViewer will not discriminate against an individual based on race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis. If you are unable to submit your application because of disability, please contact us at hr.us@teamviewer.com and we will reasonably accommodate.
Expected salary:
Location: USA
Job date: Thu, 24 Oct 2024 01:13:07 GMT
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